Tone Intense — Professional Semi-Permanent Hair Color (Licensed Professionals Only)


In stock

Vitality's Tone Intense – Professional Semi-Permanent Color with Switch-On Technology

LICENSED PROFESSIONALS ONLY. This is a professional-grade salon color product. It is not available for retail consumer purchase. A valid cosmetology license or registered salon account is required to order. Register your professional account →

Vitality's Tone Intense is the professional semi-permanent color built on Switch-On Technology — delivering +44% measurable brilliance, zero ammonia, and zero PPD. It gently covers up to 70% of white hair, creates no regrowth line, and gradually fades for a natural transition. The ideal first-color service, gray blending tool, and color refresh formula in one.

Available exclusively through Magica Beauty Pro, the official U.S. distributor of Vitality's Italian professional hair care.

Key Technology

  • Switch-On Technology — +44% brighter, perfectly balanced color measured vs. untreated hair
  • Ammonia-free — no irritation, no harsh odor, safe for sensitive scalps
  • PPD-free — accessible to clients with PPD sensitivity previously excluded from color services
  • No regrowth — gradually fades without a visible demarcation line
  • Up to 70% gray coverage — on natural or colored hair, same tone, one lighter or one darker

Shade Range

Naturals & Blacks

1/0 Black   1/7 Black Blue   3/0 Dark Brown   4/0 Brown

5/0 Light Brown   5/00   6/0 Dark Blonde   6/00

Ash & Beige

5/07   6/07   7/07   9/21 Ash Blonde   10/1 Ultra Ash

Golden & Warm Blondes

5/3   6/3 Dark Blonde   7/3 Golden Blonde   7/32   7/33

8/33   6/34 Dark Blonde   8/34 Light Blonde

Copper & Red

5/4   6/4   7/44 Intense Copper   5/6   6/66 Intense Red

7/66 Intense Red Blonde   5/5 Mahogany

Mahogany & Brown

4/9 Chocolat   5/9 Light Brown   6/9 Caramel   7/9 Cappuccino

4/97   11/9 Platinum Brown

Violet

5/88 Intense Violet   6/88 Dark Violet Blonde

Pearl & Ultra Blonde

10/7 Ultra Pearl   11/71 Platinum Pearl

Fashion & Creative

9/77 Marina Dream   9/78 Jacaranda   9/82 Rose Sensation   9/88 Royal Purple

Neutro Clear

Professional Mixing Protocol

  1. Ratio: 1 part Tone Intense + 2 parts Tone Activator 6 Vol or 13 Vol (1:2)
  2. Mixing: Combine in a non-metallic bowl until a smooth, soft cream is achieved
  3. Application: Apply evenly from roots to ends as required by the service
  4. Processing time: 20 minutes, extendable up to 30 minutes
How to Purchase
Tone Intense is a professional salon product. Individual retail consumers cannot purchase this product.

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Product Details

  • Brand: Vitality's (Italy)
  • Line: Coloring — Semi-Permanent — Tone
  • Type: Professional semi-permanent hair color
  • Ammonia-free: Yes  |  PPD-free: Yes
  • Gray coverage: Up to 70%
  • Mix Ratio: 1:2 with Tone Activator 6 Vol or 13 Vol
  • Processing Time: 20–30 minutes
  • Format: 100 ml / 3.38 fl oz
  • Use: Licensed salon professionals only
  • Available through: Magica Beauty Pro — Official U.S. Distributor
Line Semi-permanent

No questions.

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